Mr. Rant says I thought we were past “female figures don’t sell”.

Apparently, it’s 1950 and boys don’t play with girl action figures. At least, that’s the way Mattel still sees it for a few of their lines.

If you are a fan of the Secret Saturdays or Batman: Brave and the Bold, don’t get your hopes up for a complete set of characters. Mattel’s display cases were noticeably absent a Drew Saturday, a main character on the show, and Black Canary or Huntress from the crazy-popular Brave and the Bold cartoon. When asked, Mattel said the lines are primarily intended for young boys, and no female characters were planned. In the Brave and the Bold: Action League line, a poster was shown with a ton of new characters and not a woman in sight.