true... and i think the first company that embraces their 3rd party support (like for matty, SMC comes to mind) and the customizers will completely flip the paradigm... the horsemen keep talking about how matty collector will change the collector market... i doubt that. but a company that openly endorses and supports their 3rd party contributors? yes, that's the future.
honestly, for mattel, i think the key is releasing bucks. like we know they have what, 2 female bucks, and 6 male bucks? release blank bucks on matty collector only, no accessories, like flat white, skin tone, or black plastic only, and make the price point no more than 8 bucks per fig, then allow customizers to post small batches (maybe limit 10 figs a month) on matty collector for sale... that would be flat out incredible.
Prying open my third eye